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Addressable Advertising Analyst

DAZN · Australia - Docklands

Full-time · Analytics

Original listing

Foxtel Media is part of DAZN Group and connects advertisers with highly engaged Australian audiences across premium sport, entertainment and streaming environments. We’re looking for a commercially minded and technically capable Insights & Audience Analyst to turn complex audience, subscriber, viewing, campaign and market data into clear, actionable insights. You’ll help shape audience-led advertising solutions, support targeted advertising propositions and demonstrate the commercial value of our data assets to clients and partners. - Analyse audience, customer, viewing and campaign data to uncover behaviours, trends, segments and commercial opportunities. - Develop compelling insight stories and recommendations for sales teams, advertiser briefs, campaign planning and product strategy. - Use SQL and Python to extract, clean, join and analyse large, complex datasets. - Build repeatable reporting, analytical processes and insight frameworks. - Partner with Sales, Product, Technology, Data and external partners to develop data-led advertising solutions. - Support the optimisation and evolution of audience, targeting and measurement products across premium video, streaming and digital environments. - Assess advertiser and agency requirements, recommending appropriate targeting, audience and measurement solutions. - Contribute to sales enablement, product collateral and go-to-market materials. - Stay across Australian media, advertising, streaming, programmatic, connected TV and privacy trends. - Experience in a media owner, broadcaster, publisher, streaming platform, ad-tech, agency or programmatic environment. - Knowledge of connected TV, VOD, digital video advertising, identity and campaign measurement. - Experience with subscriber, viewing or streaming-platform data. - Understanding of the Australian media and sporting landscape. - You’ll be curious, proactive and customer-focused, with a passion for using data to create better advertising outcomes. - Strong SQL and Python skills, with experience independently working with complex datasets. - Experience in audience analytics, customer insights, media, advertising, campaign analytics, product analytics or a related discipline. - Commercial acumen and the ability to connect analysis to client, product and revenue outcomes. - Understanding of Australian privacy, data governance and compliance requirements. - Excellent analytical, problem-solving, communication and presentation skills. - Ability to simplify complex data into practical recommendations and persuasive stories. - Strong stakeholder-management skills and the ability to thrive in a fast-paced, cross-functional environment.

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